Effective Blogging Best Practices

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One tag should relate to a variety of key words and topics which you have posted about and no more than three tags should be assigned by you to a single post.  Be sure that are not simply repetitive of one another and diverse as this can damage your search engine optimization efforts. Link Internally and Externally When appropriate, including internal links and external links throughout your post is a fantastic blogging best exercise. Along with reviving some of your content that is previous and helping readers find exactly what theyre searching for , internal linking permits you to underline your website's validity.  You can link to your web pages or into other blog posts.   Shorten Your Blog URL Site URLs are among the items that search engines crawl to tell what your page is all about.  For this reason, its readable and to avoid a mess of characters and numbers that provide no context to the reader or into search engines.

 

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Below is it reveals the best way to structure them and where to place keywords in URLs.  Remember that your URL doesn't need to be an immediate pick from the webpage title.  Utilizing shorter URLs is a practice that is blogging best because they are easier to comprehend. With all these blogging best practices in your mind, you'll be on the right path to building a better site strategy and producing high-quality content for your readers.

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From what Ive discovered SEO only gets you up to now.  To truly reach the top and remain there, an guide has to be helpful to the reader.  The biggest reason for this is because it contrasts with Googles number one prioritythey want to rank the best content. Here are six of the practices Ive used to assist my posts ranking to help you out.  By the end of this article, youll have a playbook to perform the same.    The fantastic Word Length If you Google Perfect word length for a blog article youll encounter this commonly used graph from a Serp IQ study: Many men and women utilize this chart to justify writing really really long articles. In my experience, a super-useful 200-word guide will outrank a mediocrely helpful guide of 2,000 words any day.  However, my personal rule of thumb would be to aim for 1,500 words.  And while I only said there's no perfect span, I follow this rule because it compels me to think about all angles of the topic Im speaking about.

Proper Blogging Best Practices

  They scan.   So, if you want to keep people engaged with this particular article, youve got to break down your writing into brief paragraphs. They seem like function.  People frighten off.  They leave your site if you frighten off people.  And should they leave your site, thats a sign to Google that your article isnt quite helpful.  And if its not helpful, you start to drop in rankings.  Therefore, when you compose, start looking for chances to divide your paragraphs into shorter chunks. Why Your Headings Want Hooks Look at both of these subheadings and pick the one that catches your interest more: Use Cooking Spray When Frying an Egg or This Ingredient Makes Frying an Egg 10 Times Easier The second headline catches my attention more, and Ill guess it will for you too.

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The headline has the answer.  How can you fry an egg Use cooking spray.  Theres no hook. Theres no reason to keep reading the article.  Interest is created by the second headline.  You dont understand what will make an egg easier to unsubscribe unless you continue reading. And if they stay on your own webpage more, theres a sign to Google that youve got great content.  So, after youve written your article, go back and look for opportunities to make hooks.  Should you need assistance with your hooks and headlines, 1 resource I turn to time and time again is that this free guide on How to compose Magnetic Headlines. The Big Benefit When You Use Steps and Lists Have you ever wondered why we like lists It turns our brains are wired for lists. Participants in the study were far more likely to reach aims if they generated lists compared to those who didn't.

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A Featured Snippet is simply an answer to a search result that Google picks out of an articleand most often its in the form of a listing.  In the case above, Google reveals lots of steps about the best way to plan an occasion right within its results.  The reason Featured Snippets are so precious is that if your post is your one Google chooses to feature, your click-through rate skyrockets. Ive seen firsthand how valuable Featured Snippets have been for a lot of Wild Apricots articles, as theyve increased our rankings and our visitors.  If you would like to obtain a Featured Snippet, theres some speculation on how Google chooses them, but generally when I write a blog article, I try to include lists or measures as often as possible.   The Types of Images That Work Best Take a look at these two images.  Which do you like better (Pictures from Big Stock Photo.com) Ill take a guess and say its the picture of the happy, smiling people. Its not only that the image of rocks isnt attractive, its that were really hardwired to enjoy images of people better.

Advantages of  Blogging Best Practices

Because I started using pictures of people in my blog articles, Ive discovered they get shared a whole lot longer, which is just another variable Google believes in its positions.  Its a small change which makes a significant difference.    Why Your Posts Should be Evergreen Have you ever clicked on a post from a Google search result only to find the content obsolete When I come across outdated content, I click the back button and try another outcome. Thats why if I need something to rank highly, I try to make whats called evergreen contentcontent that stays applicable over a long time period.  This implies I avoid writing about matters that include time-based information or fads.  A number of Wild Apricots evergreen content has been at the top of Googles search results for years. If youd enjoy my full playbook on nonprofit SEO, you can watch my free webinar The Way to Boost Your Organization by Getting Lots and Lots of Traffic to Your Website.